No matter the size of the business, no matter the industry, the business world moves faster than ever. Constant digital innovation is only accelerating that pace. Yet, to keep business moving forward, ensure uninterrupted productivity and guarantee business continuity, organizations need to first focus on the ability to go back to undo, restore and recover. Without the ability to go back, unexpected events from cyberattacks to hardware failure to natural disaster and even human error can leave a business without access to the files and data it needs for day-to-day operations. Productivity suffers, opportunities fall through, revenue drops and businesses struggle to recover.